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Agenda
  • Day 1
  • Day 2
16th Sep. 2021
09:00 – 09:30 Digital Transformation from the Persepctive of Brand Side
Jun FANG  Vice President of Data and Digital，  Unilever China (Confirmed)
09:30 – 10:00 New Content: "Enlightening" for Consumers to Understand Products
Holly YUAN  VP Marketing   Mondelēz China (Confirmed)
10:00 – 10:20 Insights Presentation
Grace HUANG  Founder & CEO of DeepZero (Confirmed)
10:20 – 10:40  Insights Presentation
Andy FENG  Executive VP, Coocaa (Confirmed)
10:40 – 11:00 Coffee Break - Socializing
11:00 – 11:20   In the Post-pandemic era, How Can Brands Improve Their Efficiency of Omni-channel Marketing and Distribution Related to Retail Consumption Scenarios
Gavin HU  Senior VP, iBOXCHAIN (Confirmed)
11:20 – 11:50  Omni-channel Experience and Data Insights
Annie WU  Director of Insights, IKEA(China) (Confirmed)
11:50 – 12:20  【Pet industry】Purpose Driven, Build Trustful Pet Eco-system
Joyce FANG   Marketing Director,   Royal Canin (Confirmed)
12:40 – 13:50 Lunch
13:50 – 14:30In the Digital Era, How Should Taditional / Old Brands Innovate，Facing the New Generations of Consumers and the Impact of New/Innovative Brands?
Judy YE   VP, PIGEON Shanghai Co., Ltd (Confirmed)
14:30 – 15:00  Long-term Operation : Inspire the Power of Membership/Community
Adeline YONGDGM Digital Marketing- Loyalty Head, Wanda Hotels and Resort (Confirmed)    
15:00 – 15:15 Experience ID: The Story of Seven Hamlets
Legui CHANG   CDO, MaxInsight Data& Consulting Corp. Ltd. (Confirmed)
15:15 – 15:30 The "New" Brand Value Created by Weibo
Mandy RUAN  Senior Lecturer of  Weibo Business School, Weibo
15:30 – 15:55 Coffee Break - Socializing
15:55 – 16:10  AI Drives Growth of Brand
Mason YANG  CGO, General Manager of Innovation Business, Enbrands  
16:10 – 16:25  Insight Presentation
Gang LI  VP, Hangzhou Shuyun Information Technology Co., Ltd  
16:25 – 16:55   AIWAYS - Data Actuates Scenario-based User Services
Haijun LI   Chief Data Officer, AIWAYS (Confirmed)
16:55 – 18:00 Panel Discussion: Empower the System, the New Digital Retail Infrastructure for Full Business Scenerios
Xulin GUO,   Chief of Staff, Head of Strategy & BD & Investment & NBI & PMO,   Freshippo, Alibaba's New Retail BU (Confirmed)
Chen HOU,  CDO, MediaCom (Confirmed)
Shuyun (Confirmed)  
17th Sep. 2021
A.M.Emerging Brands and New Perspectives of Digital Retail
09:00-09:30 Category Innovation, Opening up the Niche Market
Heidi FU  Brand General Manager  JIANGXIAOBAI (Confirmed)
09:30-10:00 Let the Driving Force of Business Growth Return to Brand Building
Shang YANG   CMO, LYFEN (Confirmed)
10:00-10:20   Facing Consumer Directly, How Intelligent Marketing can Help New Prominent Brands to Achieve Rapid Growth in Business?
Allen CHEN   VP  Mininglamp (Confirmed)
10:20-10:40  Digital Solutions Inspire New Brands' Long-term Growth  Potential
Amber FEI  Commercial VP  Mobtech (Confirmed)
10:40-11:00 Coffee Break - Socializing
11:00-11:30 Under the Trend of Online Colored Contact Lenses, How to be a Leading Brand?
Judy CHEN  Chief Brand Marketing Officer Kilala (Confirmed)
11:30-12:00 How to achieve the advanced layout of the integration of quality and efficiency in the construction of digital system
Yang GAO CMO  Xinliangji (Confirmed)
12:00-12:40 Panel Discussion: Uni Marketing Under the New Media Ecology
Panel Host：Zihao ZHANG  Co-Founder & COO   Plantag (Confirmed)
Panel Speakers：Chengjiang YAN &nbspCCO& COO   GozenData (Confirmed)

Yanli LIU  CMO    Nayuki Tea & Bakery (Confirmed)

Annie WU   Director of Insights     IKEA(China) (Confirmed)
Aubry CHEN   New Retail Director   MilkGround (Confirmed)
Adam ZHOU   Live-streaming Business Director/2C Private Platform BU GM   Liby (Confirmed)
P.M. Private Domain Traffic VS Public Domain Traffic
14:00-14:30 A Guide to Private Domain Growth Paths of NOVA VISION
Wenjing LU  CGO    NOVA VISION (Confirmed)
14:30-15:00  MilkGround, New Retail Road
Aubry CHEN  New Retail Director    Milkground (Confirmed)
15:00-15:30  Brand Keynote Speech
Kevin GUO  Partner & CMO, ZMJIUDIAN
15:30-15:50 Coffee Break -Socializing
15:50-16:20 Insights Presentation
Winny GE  Co-Founder & CEO  LEAN INNO TECH (Confirmed)
16:20-16:50 Case Study Presentation
Louis LIU Deputy General Manager  361° (Confirmed)
16:50-17:50 Panel Discussion: Private Domain Traffic VS Public  Domain Traffic - Cost Performance
Wenjing LU  CGO    NOVA VISION (Confirmed)
Rolane YANG   Director     MHD (Confirmed)
Weiwen GUO   CMO    ZMJIUDIAN (Confirmed)
17:20-18:00 Cocktail Party / Photo Time
18:00- 20:00  iDigital Annual Dgital Marketing Awards Ceremony
About Us
iDigital China is a leading MarTech, digital marketing and retail innovation conference organizer in Asia Pacific, which is committed to providing the latest industry information, learning and socializing platforms for brand marketers, media, digital IT platforms, MarTech & Technology providers and decision makers in the era of digital information.
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